The UI Designer’s Guide to Web Performance

Optimizing your site’s performance is paramount in the modern web. It should be no surprise people like fast loading sites and so does Google. And although this is something that a great designer should consider during the earliest stages of design, the reality is that we most often fix the problem after the fact.

7 Best Practices for Practical (And Actionable) UX Writing

Unlike traditional copywriting, UX writing is a discipline focused on the actionable content that helps direct users in some meaningful way. Specifically, effective UX writing allows you to guide users to take action and achieve their goals, motivate desired browsing behavior and interactions, and improve task completion.

How to Conform to the Different Levels of Web Content Accessibility

Web content accessibility is quickly becoming a growing initiative for many forward-thinking organizations, both domestic and international. In this article, we’ll step through some tips and techniques you can follow for designing a more accessible website.

Integrating Privacy by Design Into Your UI Design Strategy

Unless you’ve been living under a rock, you’ve noticed an influx of marketing emails declaring changes to terms of service and privacy policies. The General Data Protection Regulation (GDPR) makes Privacy by Design (specifically its privacy by default principle) a legal requirement. According to the new regulation, you’re required to design for and build user privacy principles into your projects and document your Privacy by Design (PbD) processes.

How to Test the Usability of Prototypes (And Why You Should)

Launching a website that delivers a phenomenal user experience requires a commitment to usability testing from the get-go. At each stage of the UI design process, change becomes exponentially more challenging, and as a result, it’s beneficial to start these usability tests as early as possible.

7 Ways Content-First Design Will Make Your Website Better in the Long Run

When the design team knows what will be on the website and what the goals of the design are, there’s a better chance the end result will be custom-tailored to that content. Simply, that means that the design is likely to be more functional because the pieces were actually made for each other.

The Laws of UX (Design Theory for 2018)

In this article, we take a look at some of Yablonski’s laws of UX, as well as principles of design theory that have evolved with the digital landscape. Every one of these seven “rules” should be factors when planning and outlining website design projects.

7 Ways to Move Web Design Projects Along Faster

Speeding up a project can be one of the most difficult challenges creative teams face but it is possible. It takes a combination of planning in the early phases, trusting the creative team and letting everyone do their job and remembering to check in and evaluate milestones along the way. Letting a misstep get in the way is often the biggest project derailment.